Laboratory of Food Marketing and Distribution, Department of Agricultural and Resource Economics, Faculty of Agriculture, Kyushu University
九州大学大学院農学研究院農業資源経済学部門農業資源経済学講座
Laboratory of Food Marketing and Distribution, Department of Agricultural and Resource Economics, Faculty of Agriculture, Kyushu University
九州大学大学院農学研究院農業資源経済学部門農業資源経済学講座
Supermarkets have existed in China for more than 20 years. Although they have many advantages, supermarkets have not replaced wet markets as the leading retail outlets for fresh food. Currently, the two types of market compete but coexist. The study uses suvery data gathered from December 2015 to January 2016 in Nanjing, which is an important central city of China, to creat a Hedonic model that tests the causal relationships of quality and price among wet markets and supermarkets. The main conclusions are as follows: i) Supermarkets have a quality advantage, while wet markets have a price advantage; ii) For sales of fresh vegetables, supermarkets concentrate on high quality and high prices; and iii) In addition to the quality differences, supermarkets have other distinguishing advantages, such as variety, convenience, environment, and service characteristics.
助成情報
助成機関名
the National Social Science Foundation of China
研究課題番号
15BGL137
助成機関名
the Major projects of social science fund of Jiangsu Province
研究課題番号
K0201900192
助成機関名
the Priority Academic Program Development of Jiangsu Higher Education Institutions (PAPD)
Mendeley出力
