Mendeley出力
＜図書＞
The creative economy : how people make money from ideas
| 責任表示 | John Howkins |
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| データ種別 | 図書 |
| 出版情報 | London : Penguin , 2002 |
| 本文言語 | 英語 |
| 大きさ | xviii, 263 p. ; 20cm |
| 概要 | Britain makes more money from music than from its car industry. In the United States, the core copyright industries achieved foreign sales and exports of $60.18 billion-a figure that surpasses, for t...e first time, every other export sector, including automobiles, agriculture, and aircraft. Howkins sets out to explore how we can harness creativity and the industry it sustains to our common interests. "The Creative Economy" is not about information and the information society. It is about more basic matters, what we humans want and what we are good at. Managing creative people will be fundamental to business success in the next century, and this book is the first to address the whole business of the creative economy-its importance, and how to manage it. A landmark in business books. 続きを見る |
所蔵情報
| 状態 | 巻次 | 所蔵場所 | 請求記号 | 刷年 | 文庫名称 | 資料番号 | コメント | 予約・取寄 | 複写申込 | 自動書庫 |
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芸工図 3F 書架 | 336/H96 | 2002 |
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013212006003504 |
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書誌詳細
| 一般注記 | Originally published: London: Allen Lane, 2001 |
|---|---|
| 著者標目 | *Howkins, John, 1945- |
| 件 名 | LCSH:Creative ability in business LCSH:Corporate profits |
| 分 類 | DC21:658.4063 |
| 書誌ID | 1001306775 |
| ISBN | 0140287949 |
| NCID | BA8027094X |
| 巻冊次 | ISBN:0140287949 |
| 登録日 | 2009.09.18 |
| 更新日 | 2009.09.18 |