<図書>
Kick-starter.com : the definitive European Internet start up guide
責任表示 | edited by Stephen Harpin ; with expert participation, Andersen Consulting, John Walter Thompson, Korn Ferry and Clifford Chance |
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シリーズ | Macmillan business |
データ種別 | 図書 |
出版情報 | Basingstoke, Hampshire : Macmillan New York : St. Martin's Press , 2000 |
本文言語 | 英語 |
大きさ | xvi, 383 p. ; 24 cm |
概要 | Focusing on entrepreneurs hoping to strike it rich, this guide to setting up a European Internet business features advice on finding a unique business concept, writing a business plan, and marketing, ...s well as technical, financial and legal aspects. The 12 chapters discuss customer value creation and channel strategy, the relative attractiveness of various European markets, brand positioning, product fulfillment, the basics of Internet architectures and standards, mobile commerce and the wireless application protocol, and fundraising. The contributors work for business consulting firms. Annotation copyrighted by Book News Inc., Portland, OR続きを見る |
所蔵情報
状態 | 巻次 | 所蔵場所 | 請求記号 | 刷年 | 文庫名称 | 資料番号 | コメント | 予約・取寄 | 複写申込 | 自動書庫 |
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Macmillan | 中央図 自動書庫 | 670/H 33/20020138 | 2000 |
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017212002001385 |
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書誌詳細
一般注記 | Includes bibliographical references and index |
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著者標目 | Harpin, Stephen |
件 名 | LCSH:Electronic commerce -- Europe
全ての件名で検索
LCSH:New business enterprises -- Europe 全ての件名で検索 LCSH:Business enterprises -- Europe -- Computer networks 全ての件名で検索 |
分 類 | LCC:HF5548.325.E85 DC21:658.8/4 |
書誌ID | 1000692204 |
ISBN | 0333945824 |
NCID | BA51396809 |
巻冊次 | : Macmillan ; ISBN:0333945824 : St. Martin's ; ISBN:0333949161 |
登録日 | 2009.09.15 |
更新日 | 2009.09.15 |