Money, media, and the grass roots : state ballot issues and the electoral process

＜図書＞
Money, media, and the grass roots : state ballot issues and the electoral process

責任表示	Betty H. Zisk
シリーズ	Sage library of social research ; v. 164
データ種別	図書
出版情報	Newbury Park, CA : Sage Publications , c1987
本文言語	英語
大きさ	279 p. ; 22 cm
概要	Elections have only recently been studied as public referenda on major policy issues. Money, Media and Grass Roots is a major analysis of state ballot questions, and the issues that surround them. B...sed upon a comparative study of campaigns and outcomes on 72 ballot questions in Massachusetts, Michigan, Oregon and California between 1976 and 1982. The book provides information on: campaign spending, the effectiveness of different media strategies, and the myths and realities of consequent voter behaviour. The conclusions have enormous implications for the shaping of policy by public vote. Elections have only recently been studied as public referenda on major policy issues. Money, Media and Grass Roots is a major analysis of state ballot questions, and the issues that surround them. Based upon a comparative study of campaigns and outcomes on 72 ballot questions in Massachusetts, Michigan, Oregon and California between 1976 and 1982. The book provides information on: campaign spending, the effectiveness of different media strategies, and the myths and realities of consequent voter behaviour. The conclusions have enormous implications for the shaping of policy by public vote. 続きを見る

状態	巻次	所蔵場所	請求記号	刷年	文庫名称	資料番号	コメント	予約・取寄	複写申込	自動書庫
		中央図 4C_1‐135 [法]	J 39/Z/1	c1987		068152187015116		予約・取寄			予約・取寄

一般注記	Bibliography: p. 270-274 Includes index
著者標目	*Zisk, Betty H., 1930-
件　名	LCSH:Elections -- United States -- States -- Case studies 全ての件名で検索 LCSH:Voting -- United States -- States -- Case studies 全ての件名で検索 LCSH:Referendum -- United States -- States -- Case studies 全ての件名で検索 LCSH:Electioneering -- United States -- States -- Case studies 全ての件名で検索 LCSH:Campaign funds -- United States -- States -- Case studies 全ての件名で検索
分　類	LCC:JK1967 DC19:324.973/0092/6
書誌ID	1000566311
ISBN	0803927959
NCID	BA04972110
巻冊次	: pbk. ; ISBN:0803927959 ISBN:0803927940
登録日	2009.09.14
更新日	2009.09.14