<図書>
Market power and business strategy : in search of the unified organization
責任表示 | David Joseph Morris, Jr |
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データ種別 | 図書 |
出版情報 | Westport, Conn. : Quorum Books , 1996 |
本文言語 | 英語 |
大きさ | xiii, 210 p. : ill. ; 24 cm |
概要 | Dr. Morris argues that through its Western mode of thought, a philosophy of separation, the U.S. is losing its edge in worldwide business competition. "Separating" is "pluralistic," says Morris, while...the Eastern mode of thought is "unitary"--it seeks to combine. Morris maintains that in business, the Eastern way of thinking is winning. He thus calls for U.S. corporations to combine their various "functions" and simplify them, to develop what he terms a "common operating system" that can successfully achieve "market power," a way to block existing and potential competitors from access to targeted markets. It means adopting what for U.S. business is an entirely new way of thinking, and out of this develop a new approach to business strategy formulation. How this can be done, how the various "functions" of the organization can be linked into a non-linear, unitary structure, and why this must be done, is Dr. Morris's theme. A unique, innovative, ultimately pragmatic discussion for corporate executives throughout the organization, and new food for thought throughout academia. 続きを見る |
所蔵情報
状態 | 巻次 | 所蔵場所 | 請求記号 | 刷年 | 文庫名称 | 資料番号 | コメント | 予約・取寄 | 複写申込 | 自動書庫 |
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中央図 3B | 336.1/Mo 78-2/1 | 1996 |
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017211997001884 |
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書誌詳細
一般注記 | Includes bibliographical references and index |
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著者標目 | *Morris, David, 1944- |
件 名 | LCSH:Strategic planning LCSH:Organizational effectiveness |
分 類 | LCC:HD30.28 DC20:658.4/012 |
書誌ID | 1000290129 |
ISBN | 1567200451 |
NCID | BA28657242 |
巻冊次 | ISBN:1567200451 |
登録日 | 2009.09.11 |
更新日 | 2009.09.11 |