Mendeley出力
＜図書＞
The alliance revolution : the new shape of business rivalry
| 責任表示 | Benjamin Gomes-Casseres |
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| データ種別 | 図書 |
| 出版情報 | Cambridge, MA : Harvard University Press , 1996 |
| 本文言語 | 英語 |
| 大きさ | xii, 305 p. : ill. ; 25 cm |
| 概要 | More than we ever anticipated, alliances among firms are changing the way business is conducted, particularly in the global, high-technology sector. The reasons are clear: companies must increasingly ...ool their capabilities to succeed in ever more complex and rapidly changing businesses. But the consequences for managers and for the economy have so far been underestimated. In this new book, Benjamin Gomes-Casseres presents the first in-depth account of the new world of business alliances and shows how collaboration has become part of the very fabric of modern competition. Alliances, he argues, create new units of competition that do battle with one another and with traditional single firms. The flexible capabilities of these multi-firm constellations give them advantages over single firms in certain contexts, offsetting the advantage of a single firm's unified control. When managed effectively, alliances can strengthen a firm's competitive advantage and narrow the gap between leading firms and second-tier players. This often results in intensified rivalry, and the competition within an industry is transformed. Alliances often spread swiftly through an industry as firms jockey for advantage. Yet the very spread of alliances increases their costs and poses new limits on their use. Gomes-Casseres concludes that firms need to manage their constellations to enhance collaboration within their groups, while raising what he calls "barriers to collaboration" for rivals. These ideas are developed and illustrated through original case studies of alliances among U.S., Japanese, and European firms in electronics and computers, including Xerox, IBM, and Fujitsu as well as other small and large companies. The book should be of interest to business academics, managers, and general readers concerned with contemporary capitalism. 続きを見る |
所蔵情報
| 状態 | 巻次 | 所蔵場所 | 請求記号 | 刷年 | 文庫名称 | 資料番号 | コメント | 予約・取寄 | 複写申込 | 自動書庫 |
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中央図 自動書庫 | 335.5/G 62/1 | 1996 |
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017211997006605 |
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書誌詳細
| 一般注記 | Includes bibliographical references and index |
|---|---|
| 著者標目 | *Gomes-Casseres, Benjamin |
| 件 名 | LCSH:Strategic alliances (Business) LCSH:Competition LCSH:Interorganizational relations |
| 分 類 | LCC:HD69.S8 DC20:338.8 |
| 書誌ID | 1000263419 |
| ISBN | 0674016475 |
| NCID | BA27795218 |
| 巻冊次 | ISBN:0674016475 |
| 登録日 | 2009.09.11 |
| 更新日 | 2009.09.11 |