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<図書>
Supercommunity banking strategies : winning the war for the customer relationship

責任表示 Anat Bird
データ種別 図書
出版情報 Chicago : Irwin Professional Pub. , c1997
本文言語 英語
大きさ viii, 398 p. : ill. ; 24 cm
概要 An outline of the strategies "SuperCommunity" banks use to maximize local customer service while taking advantage of the full asset base provided by larger banks. Bird (chief operating officer, Roose...elt Financial Group) coined the concept in her last book and provides a sequel in this one, describing institutions that have successfully applied this banking practice, the management principles employed, methods of building relationships at a distance, peak efficiency operating procedures maximizing delivery systems and technology, and strategies for building customer retention. Includes numerous charts, graphs, and tables. Annotation copyright by Book News, Inc., Portland, OR続きを見る

所蔵情報



中央図 3B 338.5/B 46/19981322 1997
017211998013221

書誌詳細

一般注記 Includes index
著者標目 *Bird, Anat
件 名 LCSH:Bank management -- United States  全ての件名で検索
LCSH:Banks and banking -- United States -- Customer services  全ての件名で検索
分 類 LCC:HG1615
DC20:332.1/068
書誌ID 1000160669
ISBN 0786309660
NCID BA38401165
巻冊次 ISBN:0786309660
登録日 2009.09.11
更新日 2009.09.11

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