Mendeley出力
＜図書＞
Handbook of selling : psychological, managerial, and marketing dynamics
| 責任表示 | Gary M. Grikscheit, Harold C. Cash, Clifford E. Young |
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| シリーズ | Wiley series on marketing management |
| データ種別 | 図書 |
| 版 | 2nd ed |
| 出版情報 | New York : J. Wiley , c1993 |
| 本文言語 | 英語 |
| 大きさ | xiii, 450 p. : ill. ; 25 cm |
| 概要 | Updated and revised to present a clear yet basic understanding of the objectives, ideas and tools needed to sell effectively. Focuses on developing managerial skills, analyzing customers' requirements...and personalities to create dynamic strategies. Discusses ways of handling objections; breaks down closing techniques; explores group dynamics involved in selling to a committee rather than individuals. New features include application of computer, video-recording and playback technology to develop and measure key behaviors in the sales process. 続きを見る |
所蔵情報
| 状態 | 巻次 | 所蔵場所 | 請求記号 | 刷年 | 文庫名称 | 資料番号 | コメント | 予約・取寄 | 複写申込 | 自動書庫 |
|---|---|---|---|---|---|---|---|---|---|---|
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中央図 自動書庫 | 673.3/G 85/1 | 1993 |
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068172194018913 |
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書誌詳細
| 一般注記 | Includes bibliographical references (p. 317-324) and index |
|---|---|
| 著者標目 | *Grikscheit, Gary M., 1940- Cash, Harold C. Young, Clifford E., 1945- |
| 件 名 | LCSH:Selling |
| 分 類 | LCC:HF5438.25 DC20:658.8/5 |
| 書誌ID | 1000086861 |
| ISBN | 0471600857 |
| NCID | BA20863014 |
| 巻冊次 | ISBN:0471600857 |
| 登録日 | 2009.09.10 |
| 更新日 | 2009.09.10 |