Mendeley出力
＜図書＞
Achieving excellence in fund raising : a comprehensive guide to principles, strategies, and methods
| 責任表示 | Henry A. Rosso and associates ; foreword by Robert L. Payton |
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| シリーズ | The Jossey-Bass nonprofit and public management series |
| データ種別 | 図書 |
| 出版情報 | San Francisco : Jossey-Bass Publishers , c1991 |
| 本文言語 | 英語 |
| 大きさ | xxiv, 319 p. : ill. ; 26 cm |
| 概要 | A comprehensive, authoritative volume written by and under the direction of Hank Rosso, one of America's most distinguished fund raising professionals, this book provides a detailed guide to successfu... fund raising, explaining the professions major principles, concepts, and techniques. The authors demonstrate why fund raising is a strategic management discipline, and elucidate each step in the fund raising cycle: assessing human and societal needs, setting goals, selecting gift markets and fund raising techniques, soliciting new gifts, and encouraging renewals. Achieving Excellence in Fundraising provides a conceptual foundation for the fund raising profession, , thoroughly examining its principles, strategies, and methods. Using practical examples, the authors explain the reasoning behind the planning and selection of strategies for all fund raising activities. In twenty-three original chapters, fund raising professionals and faculty of the Fund Raising School bring to life the principles and techniques of the fund raising profession. Resources including gift range charts, special solicitation tips and readiness tests will help the student of fund raising convert abstract concepts into workable tools for effective find raising. 続きを見る |
所蔵情報
| 状態 | 巻次 | 所蔵場所 | 請求記号 | 刷年 | 文庫名称 | 資料番号 | コメント | 予約・取寄 | 複写申込 | 自動書庫 |
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中央図 3B | 336.8/R 73-3/1 | 1991 |
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068172192010875 |
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書誌詳細
| 一般注記 | Includes bibliographical references (p. 305-307) and index |
|---|---|
| 著者標目 | *Rosso, Henry A., 1917- |
| 件 名 | LCSH:Fund raising |
| 分 類 | LCC:HG177 DC20:658.15/224 |
| 書誌ID | 1000085558 |
| ISBN | 1555423876 |
| NCID | BA19854785 |
| 巻冊次 | ISBN:1555423876 |
| 登録日 | 2009.09.10 |
| 更新日 | 2009.09.10 |