Mendeley出力
＜図書＞
Competitive strategy : techniques for analyzing industries and competitors
| 責任表示 | Michael E. Porter |
|---|---|
| データ種別 | 図書 |
| 出版者 | New York : Free Press |
| 出版者 | London : Collier Macmillan |
| 出版年 | c1980 |
| 本文言語 | 英語 |
| 大きさ | xx, 396 p. : ill. ; 25 cm |
| 概要 | Now nearing its 60th printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throug...out the world. Electrifying in its simplicity -- like all great breakthroughs -- Porter's analysis of industries captures the complexity of industry competition in five underlying forces. Porter introduces one of the most powerful competitive tools yet developed: his three generic strategies -- lowest cost, differentiation, and focus -- which bring structure to the task of strategic positioning. He shows how competitive advantage can be defined in terms of relative cost and relative prices, thus linking it directly to profitability, and presents a whole new perspective on how profit is created and divided. In the almost two decades since publication, Porter's framework for predicting competitor behavior has transformed the way in which companies look at their rivals and has given rise to the new discipline of competitor assessment. More than a million managers in both large and small companies, investment analysts, consultants, students, and scholars throughout the world have internalized Porter's ideas and applied them to assess industries, understand competitors,, and choose competitive positions. The ideas in the book address the underlying fundamentals of competition in a way that is independent of the specifics of the ways companies go about competing. Competitive Strategy has filled a void in management thinking. It provides an enduring foundation and grounding point on which all subsequent work can be built. By bringing a disciplined structure to the question of how firms achieve superior profitability, Porter's rich frameworks and deep insights comprise a sophisticated view of competition unsurpassed in the last quarter-century. 続きを見る |
所蔵情報
| 状態 | 巻次 | 所蔵場所 | 請求記号 | 刷年 | 文庫名称 | 資料番号 | コメント | 予約・取寄 | 複写申込 | 自動書庫 |
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中央図 3B | 335.33/P 83/1 | 1980 |
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068172181004017 |
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中央図 3B | 336.1/P 83/2 | 1980 |
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068172183011065 |
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中央図 自動書庫 | 509/P 83/1 | 1980 |
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068172193036162 |
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書誌詳細
| 一般注記 | Bibliography: p. 383-387 Includes index |
|---|---|
| 著者標目 | *Porter, Michael E. |
| 件 名 | LCSH:Competition LCSH:Industrial management |
| 分 類 | LCC:HD41 DC19:658 NDLC:DH351 |
| 書誌ID | 1000109841 |
| ISBN | 0029253608 |
| NCID | BA00852150 |
| 巻冊次 | ISBN:0029253608 |
| 登録日 | 2009.09.10 |
| 更新日 | 2009.09.10 |